David Woodbury built seven companies and hit a wall so hard he walked away for three years. In this episode, he unpacks what burnout actually looks like—decision fatigue, not drama—and the bike that taught him you can't outwork the grind. We talk niching (the mistake that cost him a market, the pivot that borrowed $20M in marketing budget), why domain expertise beats AI, and the question every founder should ask before starting: do you actually like this, or are you proving something? Now he's back, building Grow Army to give early-stage founders the framework he didn't have. Hit play for one of the most honest conversations we've recorded. Ready to build without burning out? Apply to the Wildfire Labs accelerator at wildfirelabs.io.
David Woodbury built seven companies and hit a wall so hard he walked away for three years. In this episode, he unpacks what burnout actually looks like—decision fatigue, not drama—and the bike that taught him you can't outwork the grind. We talk niching (the mistake that cost him a market, the pivot that borrowed $20M in marketing budget), why domain expertise beats AI, and the question every founder should ask before starting: do you actually like this, or are you proving something? Now he's back, building Grow Army to give early-stage founders the framework he didn't have.
Hit play for one of the most honest conversations we've recorded.
Ready to build without burning out? Apply to the Wildfire Labs accelerator at wildfirelabs.io.